analytics
- - Cross-Domain Tracking in GA4: Setup Without Data Loss
When users move between your domains, GA4 treats them as new visitors by default—inflating user counts and breaking attribution. This guide covers proper cross-domain configuration in GA4 and GTM, troubleshooting self-referrals, handling payment gateways, and testing to ensure session continuity.
- - GA4 Custom Dimensions & Metrics: When and How to Use Them
GA4 default parameters cover most cases, but custom dimensions unlock business-specific insights. This practical guide explains when you actually need them, the three scope types (event, user, item), implementation via GTM, quota management, and real examples for ecommerce and lead generation sites.
- - GA4 Debug Mode: Complete Troubleshooting Guide
DebugView is essential for validating your GA4 implementation, but it often refuses to show data when you need it most. This practical guide covers all methods to enable debug mode, diagnose why events are not appearing, and fix the 18+ common issues that break DebugView.
- - Fixing Direct Traffic Inflation in GA4 for Single Page Applications
If your SPA built with Nuxt.js, Next.js, or React shows unusually high Direct traffic in GA4, the problem is likely that document.referrer doesn't update on client-side navigation. Learn how to fix this using GTM's History Change trigger and a custom page_referrer variable.